Pricing
About
Connect. Network. Grow.
The Virtual Sports Merchandise, Licensing & Sponsoring Expo brings together sports teams, federations, brands, licensors, sponsors, manufacturers, retailers, and agencies from Europe, Southeast Europe, and the MENA region.
Discover new business opportunities, schedule B2B meetings, and build valuable partnerships in licensing, merchandising, sponsorship, and sports business—all within a powerful virtual environment.
B2B Meetings Platform Opens August 31st.
Priority access to the Sports & Licensing SEE/MENA Expo 2027 for all exhibitors.
ORGANIZED BY
Exhibitor Packages
Showcase your products, services, brands, sponsorship opportunities, or licensing assets to a targeted audience of decision-makers from Southeast Europe and the MENA region.
Each Virtual Booth includes
- Dedicated virtual exhibitor booth
- Company profile and contact details
- Product, service, brand, or asset presentation
- Digital brochures, catalogs, videos, and downloadable materials
- Unlimited incoming meeting requests from visitors
- Access to the B2B networking platform
- Priority consideration for the Sports & Licensing SEE/MENA Expo 2027
Early Bird
€350
Available until July 31st
Standard Rate
€500
Available until September 5th
Last Chance
€600
Subject to booth & slot availability
Visitor Access
Free
Free Registration
€0 Free
- Access to the Virtual Expo
- Viewing exhibitor booths
- One B2B meeting request with an exhibitor of your choice
Visitor Pass
Full Access Pass
€25
- Unlimited B2B meeting requests
- Full access to exhibitors' presentations, catalogs, videos, and downloadable materials
- Access to exclusive business opportunities and networking features
Bonus: The €25 Visitor Pass is refundable through a voucher redeemable on selected merchandise offered by participating exhibitors.
Secure your Seat — Buy a Ticket
Speakers
Dr. Allison Martinez
Chief AI Ethics Officer, NeuroLink Labs
READ BIODr. Allison Martinez
NeuroLink Labs
Dr. Allison Martinez is an accomplished researcher and thought leader in artificial intelligence and human-computer interaction. With over 12 years of experience in academia and industry, she has contributed to groundbreaking work in ethical AI, machine learning interpretability, and user-centered design. Dr. Martinez is passionate about ensuring technology serves humanity responsibly—bridging the gap between innovation and ethical impact. She frequently speaks at international conferences and advises organizations on building trustworthy AI systems.
Sarah Johnson
Head of Global Marketing, BrightWave Media Group
READ BIOSarah Johnson
BrightWave Media Group
Sarah Johnson is a results-driven marketing strategist and brand storyteller with over a decade of experience in helping global brands connect with their audiences through data-driven campaigns and creative innovation. Her expertise spans digital marketing, customer experience, and content strategy, with a strong focus on building meaningful brand engagement in the digital age. Sarah is passionate about empowering teams to blend creativity with analytics to deliver measurable business impact.
Mark Anderson
Director of Digital Innovation, TechNova Solutions
READ BIOMark Anderson
TechNova Solutions
In this session, Mark Anderson will share insights on how organizations can accelerate their digital transformation journey by embracing AI-driven automation and data intelligence. He’ll discuss real-world use cases, key challenges, and proven strategies that empower teams to innovate faster and stay competitive in an ever-evolving tech landscape.
Frequently Asked Questions
Yes, you’ll need to fill out our registration form to gain access to the event. Please fill in the registration form with some basic information to get started.
The information you provide upon registration will only be used to establish you as a user on the platform and to create your login credentials. It will not be used for any other purposes.
Yes, our platform is compatible with any computer or mobile device and any browser.
Yes, Registration is free of charge and includes access to the vExpo as well as the opportunity to schedule one B2B meeting with an exhibitor booth of your choice.
Visitors wishing to schedule additional meetings and gain full access to exhibitors' promotional materials, presentations, catalogs, and other digital content can upgrade their access by purchasing a €25 Visitor Pass.
Register here: [Registration Link]
Purchase your Visitor Pass here: [Ticket Link]
The event will be on demand indefinitely, however we may make updates and changes to the platform periodically. Make sure to keep checking back in to see our newest features in action!
Exhibiting offers a fast, cost-effective way to connect with qualified buyers, sponsors, licensees, retailers, and decision-makers from Southeast Europe and the MENA region.
With no travel or stand construction costs, exhibitors gain direct access to targeted business opportunities, pre-scheduled B2B meetings, and new markets through a highly focused international audience.
For just €25, you get unlimited B2B meetings, full access to exhibitors' materials and presentations, and exclusive business opportunities throughout the event. Plus, your ticket is refundable through a voucher redeemable on selected merchandise from participating exhibitors.
Yes. The Virtual Expo will feature 1–2 live presentations, each lasting approximately 20 minutes, covering topics related to sports business, licensing, merchandising, and sponsorship.
Possibly. The organizers are considering the presentation of a special award and/or the participation of a distinguished guest from the world of sports. More details will be announced closer to the event.
Supported by
Agenda
Join us to connect with key decision-makers, explore new business opportunities and shape the future of licensing and merchandising in the region.
Agenda
Day - 01
11:00
Sample: vFairs - Host Amazing Virtual Events
Sarah Johnson
Head of Global Marketing, BrightWave Media Group
Sarah Johnson
Head of Global Marketing, BrightWave Media Group
Sarah Johnson is a results-driven marketing strategist and brand storyteller with over a decade of experience in helping global brands connect with their audiences through data-driven campaigns and creative innovation. Her expertise spans digital marketing, customer experience, and content strategy, with a strong focus on building meaningful brand engagement in the digital age. Sarah is passionate about empowering teams to blend creativity with analytics to deliver measurable business impact.
Day - 02
09:00
Sample: Future of Artificial Intelligence
Dr. Allison Martinez
Chief AI Ethics Officer, NeuroLink Labs
Dr. Allison Martinez
Chief AI Ethics Officer, NeuroLink Labs
Dr. Allison Martinez is an accomplished researcher and thought leader in artificial intelligence and human-computer interaction. With over 12 years of experience in academia and industry, she has contributed to groundbreaking work in ethical AI, machine learning interpretability, and user-centered design. Dr. Martinez is passionate about ensuring technology serves humanity responsibly—bridging the gap between innovation and ethical impact. She frequently speaks at international conferences and advises organizations on building trustworthy AI systems.
15:00
Sample: Smart Cities and IoT
Mark Anderson
Director of Digital Innovation, TechNova Solutions
Mark Anderson
Director of Digital Innovation, TechNova Solutions
In this session, Mark Anderson will share insights on how organizations can accelerate their digital transformation journey by embracing AI-driven automation and data intelligence. He’ll discuss real-world use cases, key challenges, and proven strategies that empower teams to innovate faster and stay competitive in an ever-evolving tech landscape.
Day - 03
13:00