Who Will Be Attending
Who Will Be Attending
The Virtual Sports Merchandise, Licensing & Sponsoring Expo is designed exclusively for corporate visitors from Southeast Europe (SEE) and the Middle East & North Africa (MENA), creating a focused business environment for networking, sourcing, licensing, and partnership development.
Attendees will include professionals and decision-makers from across the sports business ecosystem, including:
- Sports organizations, clubs, and federations
- Sports e-commerce and retail managers
- Current and prospective sports sponsors
- Sports marketing and sponsorship executives
- Marketing and communications managers
- Licensing and merchandising professionals
- Brand managers and business development executives
- Manufacturers and companies seeking sports licensing opportunities
- Potential licensees interested in acquiring rights to currently unlicensed sports assets
- Event organizers and rights holders
- Agencies and consultants active in the sports industry
The event is particularly valuable for companies seeking direct access to international sports properties, licensing opportunities, merchandising programs, sponsorship assets, and new business partners.
Through dedicated B2B meetings and virtual networking tools, attendees will be able to connect with leading European rights holders, manufacturers, suppliers, and service providers, while exploring untapped licensing opportunities offered by sports teams, federations, and event owners across the region.
Secure your Virtual Booth today from just €350 and connect directly with qualified buyers, sponsors, licensees, retailers, sports organizations, and decision-makers from Southeast Europe and the MENA region.
Showcase your products, services, brands, or licensing assets through targeted B2B meetings and a dedicated virtual exhibition space. Early Bird pricing is available until July 31st.
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